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Marketing

Local Exposure

Local Exposure

  • A custom property website will be created.

  • A custom color property brochure will be created.

  • A detailed description of the property with color photographs and a link to the website will appear on the Arizona Board of Realtors Multiple Listing Service.

  • Over 2,000 just listed cards will be mailed to area residents.

  • A custom E-mail blast with photos and a link to the property website will be sent to several thousand agents (encompasses all major real estate offices in the Phoenix greater area).

  • A custom E-mail blast with photos and a link to the property website will be sent to 3,000 of Susan’s personal and business contacts (including many celebrities and affluent community members).

  • With the owner’s permission, an Open House for the Entire Brokerage community will be held.

  • The property will be presented to agents during the Realty Executives office meeting

  • The property will be presented to the Luxury Home Tour, if within the boundaries of the tour.

  • With the owner’s permission, a For Sale sign will be placed on the property.

24-Hour Internet Exposure

24-Hour Internet Exposure

  • The property will be featured on the Internet on the following real estate websites:

    • ARMLS.com
    • RealtyExecutives.com
    • RedFin.com
    • SusanSolliday.com
    • Trulia.com
    • Zillow.com
  • The property will be featured on the Internet on Susan Solliday Fine Properties’s social networks (@LuxeRealtyAZ):

    • Facebook.com
    • Instagram.com
    • LinkedIn.com
    • Pinterest.com
    • Twitter.com
Print Advertising

Print Advertising

  • Custom property postcards will be designed and mailed to select areas.

  • The property will be advertised in various publications.

Television and Media Opportunities

Television and Media Opportunities

  • A press release may be prepared and sent to the following:

    • Architect Magazine
    • Architectural Digest
    • Architecture Week
    • LUXE Magazine
    • Metropolis Magazine
    • Mountain Living
    • Phoenix Home & Garden
    • The Real Estate Show
    • Wallstreet Journal
  • The property may be presented to the following TV shows for inclusion on their real estate-related segments:

    • Beautiful Homes and Great Estates
    • CNBC Squawk Box
    • Extra – Mansions and Millionaires
    • FOX Money with Melissa Francis
    • Open House LA-LXTV
  • The property may be featured as the Luxury Design Showcase home (over 300,000 viewers).